← Work25 years at the table

The 13thKnight

The one with no armor and no crown. The one keeping count. I specialize in facilitating the creation of ideas and bringing them to life. From design to development, I get my hands dirty in every part of a company that touches production and creative work.

I thrive inside complex systems — helping teams shape ideas, streamline workflows, and turn vision into something real, usable, and human.

25+

Years in software

30+

Game covers shipped

8

Years at ThriveSports

1

NBC Sports partnership

13

Seats at the table

Rooms I’ve been in

HiltonForbesLaw.comAssociated PressComcastNBC Sports

And the scrappier ones

ThriveSportsSpritzrSiddiqui RumsSonoma ChocolatiersFileThisTopWare

2018 — now · 8+ years

ThriveSports

Chief Technology Officer

Mount Shasta, CA

From a booking form to a movement.

CTOProduct / UXBrandingFundraisingNBC Sports
ThriveSports

Walked in to a single-sport scheduling tool. Walked out with a multi-sport coaching ecosystem and a partnership with NBC Sports.

Product and UX. Branding and visual identity. Strategic growth and fundraising. Growth, experimentation, and systems that supported both people and performance.

2012 — now · 13+ years

Surf Shack Interactive

Creative Director

Mount Shasta, CA

The home base.

Creative DirectorUX/UIBrandOpen for work

My own shop. UX/UI development, specializing in projects that need someone who can talk to engineers and designers in the same sentence. Available for the right work.

2014 — 2017 · 3 years

TopWare Interactive AG

Creative Director — US Operations

Germany / US

Two Worlds. X-Blades. Real shelves.

Creative DirectorTwo WorldsX-Blades acquisitionCompUSA / Best Buy
TopWare Interactive AG

European RPGs onto American shelves. Oversaw U.S. operations while collaborating closely with international teams.

Creative direction for marketing and product. Producing artwork featured at CompUSA and Best Buy. Consulted overseas on Two Worlds — strategic planning and hands-on creative execution.

Played a role in evaluating and acquiring new game concepts, including X-Blades. Led a small, focused team — balancing creative leadership with practical execution.

2013 — 2016 · 3 years

Siddiqui Rums

Chief Creative Officer

Healdsburg, CA

Brand from scratch.

CCOBrandPackaging

Building a startup in the rum industry is a challenging task — but it’s great when you do it from scratch.

Identity, packaging, voice. The brand had to do justice to the bottle.

2012 — 2016 · 4 years

Acumen Solutions

UX Designer

Richmond, VA

A dozen projects, big logos.

UXHiltonComcastXfinity

Over a dozen consulting projects, including Hilton, Comcast, Xfinity, and more.

The kind of work that teaches you how a big org actually makes a decision — and how to bring a small, defensible design proposal into a room that respects its constraints.

2011 — 2016 · 5 years

Sonoma Chocolatiers

Art Director & Creative Consultant

Sebastopol, CA

Small label. Big table.

Art DirectorBrandEcommerce

Product design and development since their first year. Online marketing and ecommerce.

Quiet typography, restrained palette, photography that earned the chocolate.

2015 — 2016

1 year

FileThis

UX Design & Front-End Development

San Rafael, CA

Working with FileThis was a fun creative experience.

Personal document organizer — a genuinely great product. Shaped the UX and shipped front-end alongside the team.

2007 — 2009

2 years

TopWare Interactive (early)

Art Director · US Marketing Manager

Petaluma, CA

30+ game covers on the shelf.

Provided the creative team for US operations. Consulted on game development in Poland and Germany.

Designed over 30 game covers that sold at Best Buy and CompUSA. Won an Appy Award (Business Media App) along the way.

The last four years — idea-stage to scalable.

Helping startups mature. Providing technology, product, and marketing solutions that move companies from “idea-stage” to professional, scalable businesses.

Fflip the world